What are Cookies?
Cookies are small text files that are stored on your computer when you visit a website. They can be used to remember your preferences, login status, and other information about your visit. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts (subdue to each website).
How do we use Cookies?
Our website uses cookies to provide you with a personalized experience and to gather information about your usage patterns. We also allow certain third parties to place cookies on our website. You can manage your consent to collect cookies using the cookie banner that appears on some of our websites. Here is a summary of the categories of cookies collected on our websites and how your consent may impact your experience:
Strictly necessary cookies: These cookies are essential for enabling users to move around the website and use its features, such as accessing secure areas. These cookies must be enabled, or the site will not function and cannot be blocked.
Performance cookies: These cookies gather data to enhance the performance of the website. You can manage your consent for these cookies using the cookie banner or by updating your browser’s settings.
Functionality cookies: These cookies remember customer selections that change the way the site behaves or looks. Opting out of these cookies may impact your experience on the website and require you to repeat certain selections each time you visit. You can manage your consent for these cookies using the cookie banner or by adjusting your browser’s settings.
Targeting or advertising cookies: These cookies deliver content relevant to your interests, limit the number of times you see certain marketing materials, and help measure their effectiveness. If you do not provide consent for these cookies, your device will not be tracked for marketing-related activities.
Social Media Cookies: These cookies are set by social media services that we have added to the site to enable you to share our content with your friends and networks. They can track your browser across other websites and build a profile of your interests, which may impact the content and messages you see on other websites. If you do not allow these cookies, you may not be able to use or see these sharing tools.
Most browsers automatically accept cookies, but you can choose whether to accept them via the cookie consent banner or your browser’s settings. If you wish to revoke your selection, you can do so by clearing your browser’s cookies or updating your preferences in the cookie banner.
Our Website Cookies Usage
We use cookies to enhance your experience. By continuing to access our website, you consent to the placement of cookies on your device as outlined in our Cookie policy.
Analytics and Site Statistics
We also employ these technologies to collect data about website usage and statistics. For instance, we gather information about page visits and navigation to understand which articles and topics are most popular and whether users can easily find content. This information helps us understand how our website is being used and what content is most popular. We use this information to improve the website and make it more relevant to our users.
(For more information about the cookies and third-party tools used on individual sites, You can learn more about the cookies and third-party tools used on our website by reviewing our Cookies List.)
Measuring Effectiveness of Our Activities
We may use online identification technologies from marketing partners, third-party websites, and social media platforms to measure the effectiveness of our marketing campaigns and understand how visitors navigate to our website. This information helps us improve our marketing efforts and deliver more relevant content to our users.
Cookies List
Below is a list of the types of cookies used on our websites:
Strictly necessary cookies
| Provider | Cookies | Description | Lifespan |
| WordPress | elementor | The website’s WordPress theme uses this cookie. It allows the website owner to implement or change the website’s content in real-time. | never |
| Cloudflare | __cfruid | Cloudflare sets this cookie to identify trusted web traffic. | session |
| OneTrust | OptanonConsent | OneTrust sets this cookie to store details about the site’s cookie category and check whether visitors have given or withdrawn consent from the use of each category. | 1 year |
Performance cookies
| Provider | Cookies | Description | Lifespan |
| Microsoft Advertising | SRM_B | Used by Microsoft Advertising as a unique ID for visitors. | 1 year 24 days |
| Meeting Scheduler | _calendly_session | Calendly, a Meeting Scheduler, sets this cookie to allow the meeting scheduler to function within the website and to add events into the visitor’s calendar. | 21 days |
Performance Cookies
| Provider | Cookies | Description | Lifespan |
| doubleclick | test_cookie | doubleclick.net sets this cookie to determine if the user’s browser supports cookies. | 15 minutes |
| Bing | MUID | Bing sets this cookie to recognise unique web browsers visiting Microsoft sites. This cookie is used for advertising, site analytics, and other operations. | 1 year 24 days |
| ANONCHK | ANONCHK | The ANONCHK cookie, set by Bing, is used to store a user’s session ID and verify ads’ clicks on the Bing search engine. The cookie helps in reporting and personalization as well. | 10 minutes |
| Google DoubleClick IDE | IDE | Google DoubleClick IDE cookies store information about how the user uses the website to present them with relevant ads according to the user profile. | 1 year 24 days |
| YouTube | YSC | Youtube sets this cookie to track the views of embedded videos on Youtube pages. | session |
| YouTube | VISITOR_INFO1_LIVE | YouTube sets this cookie to measure bandwidth, determining whether the user gets the new or old player interface. | 5 months 27 days |
| YouTube | yt-remote-device-id | YouTube sets this cookie to store the user’s video preferences using embedded YouTube videos. | never |
| YouTube | yt-remote-connected-devices | YouTube sets this cookie to store the user’s video preferences using embedded YouTube videos. | never |
Functionality Cookies
| Provider | Cookies | Description | Lifespan |
| Hotjar | _hjAbsoluteSessionInProgress | Hotjar sets this cookie to detect a user’s first pageview session, which is a True/False flag set by the cookie. | 30 minutes |
| messaging_plugin_* | This cookie is used by Facebook to enable its chat widget functionalities. | never | |
| Cloudflare | __cf_bm | Cloudflare set the cookie to support Cloudflare Bot Management. | 30 minutes |
Analytic Cookies
| Provider | Cookies | Description | Lifespan |
| Microsoft Clarity | CLID | Microsoft Clarity set this cookie to store information about how visitors interact with the website. The cookie helps to provide an analysis report. The data collection includes the number of visitors, where they visit the website, and the pages visited. | 1 year |
| Google Tag Manager | _gcl_au | Google Tag Manager sets the cookie to experiment advertisement efficiency of websites using their services. | 3 months |
| Hotjar | _hjFirstSeen | Hotjar sets this cookie to identify a new user’s first session. It stores the true/false value, indicating whether it was the first time Hotjar saw this user. | 30 minutes |
| Microsoft Clarity | _clck | Microsoft Clarity sets this cookie to retain the browser’s Clarity User ID and settings exclusive to that website. This guarantees that actions taken during subsequent visits to the same website will be linked to the same user ID. | 1 year |
| Google Analytics | _ga | Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors. | 1 year 1 month 4 days |
| Google Analytics | _gid | Google Analytics sets this cookie to store information on how visitors use a website while also creating an analytics report of the website’s performance. Some of the collected data includes the number of visitors, their source, and the pages they visit anonymously. | 1 day |
| Google Analytics | _gat_UA-* | Google Analytics sets this cookie for user behaviour tracking. | 1 minute |
| Google Analytics | _ga_* | Google Analytics sets this cookie to store and count page views. | 1 year 1 month 4 days |
| Microsoft Clarity | _clsk | Microsoft Clarity sets this cookie to store and consolidate a user’s pageviews into a single session recording. | 1 day |
| Microsoft Clarity | SM | Microsoft Clarity cookie set this cookie for synchronizing the MUID across Microsoft domains. | session |
| Bing | MR | This cookie, set by Bing, is used to collect user information for analytics purposes. | 7 days |
| __fb_chat_plugin | Facebook sets this cookie to store and track interactions. | never | |
| Hotjar | _hjRecordingLastActivity | Hotjar sets this cookie when a user recording starts and when data is sent through the WebSocket. | never |
| Hotjar | _hjRecordingEnabled | Hotjar sets this cookie when a Recording starts and is read when the recording module is initialized, to see if the user is already in a recording in a particular session. | never |
| YouTube | CONSENT | YouTube sets this cookie via embedded YouTube videos and registers anonymous statistical data. | 2 years |