Volusion vs Shopify Comparison: Which Option is Better?
Starting an online store is an exciting venture, but choosing the right platform can be daunting. According to Forbes, eCommerce sales worldwide will reach $6.3 trillion by 2024. This blog post will compare Shopify vs Volusion, two popular eCommerce platforms, to help you decide which one fits your business needs. We’ll cover pricing, ease of use, design options, customer support, and more.

Overview of Shopify vs Volusion
Shopify vs Volusion are well-known names in the eCommerce world. Each offers unique features tailored to different business needs. Understanding what each platform provides can help you make an informed choice.
What is Shopify?
Shopify is a leading eCommerce platform known for its flexibility and extensive app ecosystem.
- Easy Setup: Shopify’s user-friendly interface makes setting up an online store straightforward, even for beginners.
- Scalability: Whether you are a small startup or a large enterprise, Shopify scales with your business.
- Robust App Ecosystem: With thousands of apps available, you can enhance your store’s functionality without any coding.
Shopify is ideal for businesses looking to grow and adapt quickly, offering a scalable solution with robust support for various online store needs.
What is Volusion?
Volusion is tailored for small to medium-sized businesses, providing integrated solutions for online selling.
- User-Friendly Interface: Volusion’s dashboard is easy to navigate, making it simple to manage your store.
- Built-in Features: From marketing tools to inventory management, Volusion offers a range of built-in features.
- Integrated Shopping Experience: Volusion focuses on providing a seamless shopping experience for customers.
Volusion is a solid choice for smaller businesses looking for an all-in-one solution without needing extensive third-party apps.
Core Features Compared
When comparing Shopify vs Volusion, it’s important to consider the core features that will impact your day-to-day operations.
Ease of Use
Both platforms are designed to be user-friendly, but there are differences in their interfaces and setup processes.
- Shopify: Known for its intuitive design and easy setup process. Even those new to digital commerce can quickly get a store up and running.
- Volusion: Offers a straightforward dashboard but might require more steps to complete certain tasks compared to Shopify.
For most users, Shopify offers a smoother experience, especially for beginners.
Pricing and Value for Money
Understanding the cost and what you get at each pricing tier is crucial for making the right choice. Let’s break down the pricing structures for both Shopify vs Volusion based on the provided information.
Shopify Pricing
- Basic Plan:$19/month (billed annually), includes 10 inventory locations, 24/7 chat support, localized global selling (3 markets), and POS Lite.
- Shopify Plan: $49/month (billed annually), includes 10 inventory locations, 24/7 chat support, localized global selling (3 markets), 5 additional staff accounts, and POS Lite.
- Advanced Plan: $299/month (billed annually), includes custom reports and analytics, 10 inventory locations, enhanced 24/7 chat support, localized global selling (3 markets) with additional markets for $59/month each, 15 additional staff accounts, 10x checkout capacity, and POS Lite.
- Plus Plan: $2,300/month (on a 3-year term), includes custom reports and analytics, 200 inventory locations, priority 24/7 phone support, localized global selling (50 markets), unlimited staff accounts, fully customizable checkout with 40x capacity, 200 POS Pro locations with Shopify Payments, and support for selling wholesale/B2B.
Volusion Pricing
- Personal Plan:$35/month, includes a max GMV per year of $50K, up to 100 products, 1 staff account, and support via live chat and email.
- Professional Plan: $79/month, includes a max GMV per year of $100K, up to 5,000 products, 5 staff accounts, and support via live chat and email.
- Business Plan: $299/month, includes a max GMV per year of $400K, unlimited products, 15 staff accounts, and support via live chat, email, and phone (call-in).
- Prime Plan: Custom pricing based on GMV, includes unlimited GMV, unlimited products, unlimited staff accounts, and support via live chat, email, phone (call-in), and VIP response.
Shopify offers more flexibility and scalability, especially for growing businesses, while Volusion provides clear, straightforward pricing that caters to smaller businesses.
Design and Customization Options
The ability to customize your store’s look and feel is important for branding.
- Shopify: Offers a wide range of free and paid themes. It also allows for extensive customization through its Liquid template language.
- Volusion: Provides fewer themes, but they are well-designed. Customization is possible but more limited compared to Shopify.
Shopify stands out for businesses focusing on unique branding and extensive customization.
See more: Shopify vs eBay: Which Platform to Grow Your Online Business?
Advanced Features and Integrations
Advanced features and integrations can significantly enhance your online store’s functionality.
Marketing Tools and SEO
Effective marketing tools and strong SEO capabilities are crucial for driving traffic to your store.
- Shopify: Comes with built-in Shopify SEO Agency features, social media integration, and various marketing apps.
- Volusion: Offers good SEO tools and some built-in marketing features but fewer options compared to Shopify.
Shopify’s extensive marketing tools and superior SEO capabilities can help drive more organic traffic.
Third-party Integrations and Extensions
Integrations allow you to expand your store’s functionality beyond the built-in features.
- Shopify: Supports a vast number of third-party integrations, from payment gateways to shipping solutions and more.
- Volusion: Offers fewer integrations, but they cover the essential needs for small to medium businesses.
Shopify provides better integration options, allowing more flexibility and expansion as your business grows.
Customer Support and Community
Good customer support and a strong community can make a significant difference in your experience with an eCommerce platform.
Customer Support Services
Having reliable support can save you a lot of headaches.
- Shopify: Offers 24/7 customer support via chat, email, and phone. They also have an extensive knowledge base.
- Volusion: Provides 24/7 support, but some users report longer response times. They also offer various guides and resources.
Shopify generally offers more reliable and responsive customer support.
Community and Resources
A strong community and access to resources can provide additional support and inspiration.
- Shopify: Has a large and active community, numerous forums, and extensive documentation. As a Shopify Partner, SmartOSC contributes to this ecosystem with expert services and support.
- Volusion: Smaller community but offers helpful resources and guides.
Shopify’s vibrant community and extensive resources can be a significant advantage.
See more: Shopify vs Squarespace: Which Platform Should You Choose?
Conclusion
Choosing between Shopify vs Volusion depends on your business needs. Shopify offers scalability, extensive customization, and a robust app ecosystem, making it ideal for growing businesses. Volusion provides a solid, integrated solution for small to medium-sized businesses. Consider your specific needs and how each platform’s features, support, and community engagement align with them.
For expert advice and support on setting up your Shopify store, contact us at SmartOSC.