19 Best B2B Website Examples & How to Design a Great B2B Website

19 Best B2B Website Examples You Should Refer

86% of B2B companies leverage their website as a crucial channel for customer and prospect communication. Furthermore, 51% of the top marketing expenditure for B2B companies is allocated to website development. These statistics underscore the pivotal role of a B2B website in business strategies.

In the ever-evolving landscape of B2B marketing, having a standout website is essential for attracting and engaging potential clients. Whether it’s showcasing products, providing valuable content, or offering seamless user experiences, these 19 B2B websites exemplify excellence in design, functionality, and overall user experience:

Blake Envelopes 

A sleek and professional website that effectively highlights their range of envelope solutions, catering to businesses of all sizes.

Pixelgrade

With its clean design and intuitive navigation, Pixelgrade’s website impressively showcases its portfolio of WordPress themes and services.

Reputation Squad

This website stands out for its engaging visuals and informative content, demonstrating their expertise in B2B marketing solutions and online reputation management.

Evernote

Evernote’s website is a prime example of simplicity and clarity, effectively conveying the benefits of their productivity and note-taking platform for businesses.

Dropbox

With its user-friendly interface and compelling visuals, Dropbox’s website effectively communicates the value of its file hosting and collaboration services to businesses.

Shepper

Shepper’s website impresses with its modern design and concise messaging, offering a clear overview of its asset inspection and verification services.

HubSpot

HubSpot’s website is a comprehensive resource hub, providing valuable content, tools, and solutions to businesses looking to improve their marketing, sales, and customer service efforts.

Orbital Sidekick

This website excels in showcasing its innovative satellite imaging technology for businesses, with a clean layout and compelling visuals.

Trello

Trello’s website effectively highlights the versatility and simplicity of its project management platform, making it an attractive choice for businesses of all sizes.

Hootsuite

Hootsuite’s website impresses with its comprehensive suite of social media management tools, showcased through exceptional B2B web design that is both user-friendly and visually appealing.

Yapstone

Yapstone’s website stands out for its clean design and intuitive navigation, effectively conveying its payment solutions for businesses in various industries.

Grammarly

With its straightforward design and clear value proposition, Grammarly’s website effectively communicates the benefits of its writing enhancement platform for businesses.

Acme

Acme’s website impresses with its modern design and user-friendly interface, offering a wide range of industrial products and solutions for businesses.

Mailchimp

Mailchimp’s website is a hub of valuable resources and tools for businesses looking to improve their email marketing and automation efforts.

Packlane

Packlane’s website stands out for its customizable packaging solutions, with a user-friendly interface that makes it easy for businesses to create and order custom packaging online.

HireLevel

This website effectively showcases their staffing and workforce management solutions, with clear messaging and compelling visuals.

Netbase Quid

Netbase Quid’s website impresses with its comprehensive suite of AI-powered analytics solutions for businesses, presented in a visually appealing and easy-to-navigate format.

Square

Square’s website effectively communicates the benefits of its payment processing and business management solutions, with clear pricing and user-friendly features.

LearnUpon

LearnUpon’s website stands out for its intuitive design and comprehensive learning management solutions for businesses, making it easy to deliver and track online training programs.

Watch more: 15+ Best B2B Marketing Solutions for Your Own Business

How SmartOSC Can Help Your Business To Design A Great B2b Website

In the realm of B2B marketing, a well-crafted website serves as the cornerstone of success—a digital storefront that not only attracts potential clients but also converts them into valuable leads. Leveraging SmartOSC’s expertise in experience, we delve into the essential elements of designing a great B2B website that captivates visitors and drives business growth.

• Understanding Your Audience: SmartOSC underscores the importance of understanding your target audience’s needs, preferences, and pain points. By conducting thorough research and analysis, you can tailor your website’s design and content to resonate with potential clients across various industries and roles.
• Simplicity and Clarity: SmartOSC emphasizes the value of simplicity and clarity in website design. A clean, uncluttered layout coupled with intuitive navigation ensures that visitors can easily find the information they seek and take desired actions, such as requesting a quote or scheduling a demo.
• Showcasing Value Proposition: Highlighting your B2B offering’s unique benefits and value proposition is crucial for engaging visitors. SmartOSC recommends utilizing compelling visuals, client testimonials, and case studies to reinforce credibility and differentiate your brand from competitors.
• Optimizing for Mobile Responsiveness: In today’s mobile-driven world, ensuring your website is fully responsive is paramount. SmartOSC advises optimizing your website for mobile viewing to provide a seamless user experience across all devices, from smartphones to tablets.
• Prioritizing Content Quality: High-quality, informative content is the cornerstone of any successful B2B website. SmartOSC advocates for creating valuable resources, such as blog posts, whitepapers, and case studies, that showcase your industry expertise and address the specific needs of your target audience.
• Implementing Strong CTAs: Strategically placed calls to action (CTAs) guide visitors toward conversion actions. SmartOSC recommends using clear and compelling CTAs throughout your website to prompt visitors to take the next step, whether it’s downloading a resource or contacting your sales team.
• Leveraging Visual Elements: Visual design plays a crucial role in capturing visitors’ attention and reinforcing brand identity. SmartOSC suggests incorporating high-quality images, videos, and branding elements consistently across your website to enhance its aesthetics and engage visitors effectively.

Watch more: B2C – Like experience the future of B2B eCommerce

Conclusion

Overall, the examination of the 19 best B2B website examples offers valuable insights into effective design strategies. By incorporating key elements such as clarity, simplicity, showcasing value propositions, mobile responsiveness, quality content, strong CTAs, and visual appeal, businesses can create remarkable B2B websites. We’re eager to hear from you! Contact us and let’s kickstart your next project together.